When I read Seth Godin's post today Looking for Yes** -- I couldn't resist! Below is an email I recently sent to a new prospect* - all yes(es) and one (good) no. What makes this so interesting is I learned to (and believe in) be a "yes man" because of Seth. It's not always easy & I'm sure some have taken advantage but just knowing how pleasantly shocked they might be is reward enough! *Jennifer loved the buttons!
** As for the Post Office, I use USPS almost everyday (thank God for the automated machines) if USPS workers (and too many others) were less concerned with upselling ~ I just paid $8 bucks to ship this why is your first question "Do you want insurance?" ~ maybe they could focus on listening & serving the needs I have not the ones you want me to have.